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A Simple Guide to Build a Successful Automatized LinkedIn Outreach

Zühre Duru Bekler
September 26, 2023

It's no secret that cold emails have become less effective over the years.

In fact, they have become quite the nuisance to many people. Between spam filters and overwhelming inboxes, it's tough to stand out from the crowd with a cold email.

That's why many businesses and professionals have turned to LinkedIn Inmail as a better solution.LinkedIn Inmail offers a more effective approach to outreach, particularly for those looking to generate leads, partnerships, and customers.

With its targeted messaging, it's easier to get your message seen by the right people. Not to mention, it's a more personalized approach that allows for more authentic conversations and genuine connections.

However, manually searching and reaching out to the right people on LinkedIn can be time-consuming and tedious.

But fear not, there are tools available that can help you with automating this process, making it easier and more efficient to expand your network and engage with potential partners or customers.

So, let's dive into the world of Automatized LinkedIn Outreach and explore how you can leverage this powerful tool to grow your business and achieve your professional goals with less effort and more results.

1. Research Your Potential Connections

When it comes to LinkedIn outreach, finding the right people to connect with is crucial. It's not enough to simply send connection requests to everyone in your network and hope for the best.

In fact, doing so could actually be detrimental to your outreach efforts.

To ensure that your outreach efforts are as effective as possible, it's important to focus on finding and connecting with relevant people who are most likely to be interested in what you have to offer.

Of course, manually searching for companies and roles can be time-consuming, and it's not always easy to determine which people are the best fit for your business.

That's where tools like Apollo.io come in.

With Apollo.io, you can easily find relevant prospects by filtering your search by company, role, and interests.

This makes it much easier to identify the people who are most likely to be interested in your products or services.

One of the best things about Apollo.io is that the tool is incredibly flexible.

While the free version of the tool allows you to manually search for contacts, the paid tiers offer bulk searching and exporting capabilities. This makes scaling your outreach efforts much simpler and more effective than ever before.

Plus, Apollo.io is available as a Chrome extension, so you don't have to constantly switch between tabs to create your prospect list. Overall, this tool can be a game-changer for anyone looking to improve their LinkedIn outreach efforts.

2. Right Way to Approach Different Prospects

So now that we have our list of potential connections, let's talk about the right way to message them.

Personalized outreach is becoming increasingly important in the world of business as customers receive countless generic messages throughout their day.

By personalizing your approach to potential connections, you not only increase your chances of connecting with them but also create a stronger connection that strengthens your communication once you are connected.

Now, you may be thinking, is it possible to analyze each contact's profile to determine how to approach them?

The answer is no.

That’s where HubSpot comes to the rescue.

So, how exactly does Hubspot work in automating the outreach process?

HubSpot is a CRM platform that provides everything scaling companies need to deliver a best-in-class customer experience in one place. Its suite of marketing and CRM tools has been invaluable for automating outreach and nurturing leads.

With APIs that integrate with numerous other services and data available for export, Hubspot allows for centralized customer views that streamline personalized outreach and make the process way easier for you.

This means you can export data from Apollo into Hubspot and get a centralized view of your potential customer base. With this information, you can automate a series of personalized messages to each connection, increasing your chances of making a strong connection.

Using Hubspot for your LinkedIn outreach can help you save time, increase your chances of success, and even strengthen your communication with potential customers once they become connections.

3. Personalize Your Message and Introduce Yourself

If you haven't yet understood why it's really important to send personalized messages with the connection request, here are even more reasons:

Personalized messages are crucial in making a genuine connection on LinkedIn, especially when reaching out to people who aren't familiar with you.

It's not enough to just send a connection request and hope they accept it - you need to give them a reason to care about what you're offering.

To make a good introduction, it's important to explain who you are, how you found them, and why they should care about what you're offering.

Focus on making your message relevant to what they do and their interests too. If you can show that you understand their needs and aren't just trying to sell them something without any regard for their interests, they're much more likely to respond.

Of course, writing a personalized message for each and every person can be incredibly time-consuming.

That's where automation comes in.

Our tool, Novus Writer makes it easy to create outreach messages using custom AI in a free-form format. You can use our different templates like Cold Mail and Sales Sequence templates, and our Custom-AI will produce content like you do, so you can be sure it's authentic.

You can also use our Commands tool to create a template message to send to different types of prospects.

Using Novus Writer, you can create an original template message for the group of leads you just created on Hubspot in just a few clicks.

This simplifies the outreach process and makes it much more efficient, allowing you to focus on building meaningful connections rather than spending hours writing messages.

So don't underestimate the importance of personalized messages in your LinkedIn outreach strategy, and consider using Novus Writer to make the process faster and more effective.

4. Last Step, Time to Connect!

Having automated everything up to this point, of course, when it comes to sending the request to connect, we are not going to go through the profiles one by one, copy and paste the message and then hit send.

Sending connection requests one by one can take a lot of time and effort.

That's why you can use Dripify for automated sequences to send connection requests to over 20 relevant prospects each day. This way, you can meet people who might be interested in your solutions and grow your network quickly.

And the best part is that Dripify can do it all while you sleep!

Dripify has an advanced LinkedIn messenger that allows you to manage your LinkedIn conversations with leads directly from our Dripify control panel.

You can also analyse your LinkedIn performance and make the necessary adjustments to improve your lead generation efforts.

What's impressive about Dripify is that you can build a completely automated sales funnel using a variety of LinkedIn actions, set time delays, choose smart conditions and boost your LinkedIn lead generation.

To Wrap Up

In this article, we've delved into the world of LinkedIn outreach and discovered how automation can revolutionize our approach.

From leveraging tools like Apollo.io and Hubspot for targeted research, to gaining valuable insights on prospects through LinkedIn, and crafting personalized messages using Novus Writer, we've covered every step.

And let's not forget the convenience of Dripify for sending connection requests. By automating these processes, we unlock valuable time, energy, and resources, enabling us to focus on other crucial aspects of our business.

To wrap it up, harnessing the power of LinkedIn outreach can be a game-changer in building connections with potential customers, partners, and industry peers.

And when we take automation to the next level, we amplify the impact of our efforts and efficiently scale our lead generation endeavors.

So, let's embrace these tools, save ourselves valuable resources, and make meaningful strides towards achieving our business goals.

Cheers to a more streamlined and successful outreach journey!

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